I say memories because Mom 2.0 was last month. Usually I do recaps right after, but time slipped away from me and I never posted it. Mom 2.0 had too many great inspirations for me not to share with you (including this beautiful sunset view from the Ritz Carlton Laguna Niguel.) It’s been on my mind and I say it’s never too late to take action! So that’s my Motivator for today, if there’s been something you’ve been wanting to do and think it’s too late, it’s not. Just go for it!
I’ve been to blogger conferences before, but this was my first Mom 2.0. While the panels and the events were great- filled with professional tips and fun, what truly moved me were the intimate conversations, inspirations, and feeling I went home with. When I started my blog several years ago, I had no idea what it would become and today it continues to evolve. I met amazing people who are mothers, publishers, entrepreneurs, and influencers. They are sharing their powerful voices, their stories and making an impact. I’m honored to be a part of this community.
The theme was Make It Simple. Make It Happen.
The opening keynote was with Dove where they launched their “Let’s Make Girls Unstoppable” Campaign. Their simple yet moving video left me in tears.
Each day young girls are faced with anxiety about their looks, which for most young women begins at an early age. 6 out of 10 girls stop doing things they love because they feel bad about their looks. They hope to reach 15 million girls by 2013 with self-esteem programming.
For me this was not only the keynote, but a symbol of the conference for me. That we are unstoppable and need to continue to make an impact for our children, for our businesses, and for the world.
It was also a weekend of reunions and making new friends. I loved getting to know dozens of fabulous women including Beth-Tech Mamas, Kimberley-The Go To Mom and my roomie Tracey-Don’t Mess With Mama. Also coming from the news world it’s was great to see some TV girls now making things happen in the online world as well. Jill Simonian of The Fab Mom, Jill Cordes-Fearless Mama and Lizzie Bermudez-Lizzie B TV. Loved hanging with the lovely ladies of ProjectNursery as always!
And speaking of TV, I definitely see a shift in the world of online video. If you have been thinking about doing video, the time is now. The technology is making it easier and easier, the quality is getting better and I’m seeing more and more opportunities. Sites from Fandango to HGTV were there to talk about online opportunities. Even The Today Show and HLN’s Raising America were there to hear pitches. Congrats to those who braved the “Shark Tank” to share their stories.
For my panel “From Pitch To Interview-Getting Media Exposure For You and Your Brand.” I was joined by Today Show producer and Author of Sh*tty Mom Alicia Ybarbo and PR Maven Leslie “Dottie” Van Every. For more on the panel itself check out my post How To Get On The Today Show on my media coaching site-Zen Media Inc.
I also discovered some stylish products and cool apps to make your life easier.
Check out these cool glasses from Rivet and Sway I tried on at The Style Suite put on by the ladies of Mom Trends and Savvy Sassy Moms-they are always in the know when it comes to style. Who knew glasses could be so fun, especially since I wear contacts and have spent most of my life avoiding glasses, but these I love.
I also met the founders of Artkive-a super cool app that is the solution for all your kids artwork. If you’re like me, you have art piling up in your house. Do you keep it, frame it, or throw it away? Now you can just take a photo of it with your phone, save it and when you’re ready you can turn it into book with just a click. Genius!
The Go To Mom introduced me to Ptch-a new app that allows you to create amazing videos all from your phone-it’s like an Instagram for video.
This was the postcard and quote that was left on my bed the closing night of the conference. It seemed symbolic of the journey I have been on the last few years online. I look forward to the next chapter knowing that it is still unwritten and up to us to create. What do you want to create? Thanks Mom 2.0 for the memories.